What is the role of communication in
human evolution? Survival!
It is the only skill you will ever need…

1. Understand
Ever since our ancestors began organizing themselves into groups to withstand the hardships of the environment, communication (exchange of information) has been a foundational component of social dynamics. Hunting would not be possible. Traditions would not transcend. History would be finite. Fast-forward to the 21st century, and the ability to interact with others in the community is an absolutely essential skillset for fostering healthy and meaningful relationships. To be successful in such objectives, we not only need to understand ourselves, but we also need awareness of how others interpret and respond to our communication.


2. Diagnose
In our modern world, mindful communication has taken a backseat to instantaneous, sporadic, and incoherent expression. We are lost in “likes”, “tweets”, “shares”, “reels” and “emojis”. Technology enables us to exchange information, but it diminishes our ability to connect with others on a deeper level. We pay less attention to what and how we communicate, because the status-quo favours complacency. As a result, self-awareness and self-fulfilment are at stake. This is why we need to re-discover communication. We need to take back control of the narrative.


3. Overcome
Impactful communication is directly linked to psychological well-being. Fail to express yourself and you will feel unheard, bitter, resentful. Fail to understand others and you will grow aloof, disconnected, depressed.
How can we prevent this from happening?
We use tactics to be heard and accepted. We use tactics to empathize with and acknowledge others. We are in the driving position of both scenarios.
Everyone is different. Failing to connect is chance. Failing to try is a choice.


4. Evolve
People judge others by the way they communicate. This is primal instinct. To stand out and be memorable, one
needs to be unique. One needs to show character, integrity.
One needs authority. To find your own voice, you must feel confident and liberated to do so. To get there, you start with proven strategies. Learn. Grow. Adapt. In a world of complacent communication, deliberate
rhetoric is the only successful option.

It was a survival skill 100,000 years ago. It is An absolute necessity today as well.
Rhethority adapts science-based tools for everyday use.
No abstract thinking.
No hypothesis.
Straight-forward. Tested. Validated.
Personal coaching
How Can I Help you?
Communication is multi-dimensional.
Need advice to find the right angle?